MUSE Gold

2020

Munch Hub

Entrant Company

Miami Ad School

Category

Student Submission - Other

Client's Name

Vice

Country / Region

United States

The average diet only last four weeks as people tend to give into their cravings. Why? Because dieting sucks. We want to help Vice get half assed dieters to not only follow, but keep up with their new diet regimens. We're introducing an app to make dieting sexy by modeling it after a site many will be familiar with. Once inside you'll be introduced to tantalizing new recipes, drool-worthy POV videos, and jaw dropping live cams. Dieting shouldn't be boring and mundane, we're here to show you its alluring side.

Credits

Copywriter
Alex Tsiolas
Art Director
Sophie Kemm
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