2025
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The all-new naked-eye 3D short film《FW-III》goes beyond the conventional limitations of both duration and spatial scope seen in previous naked-eye 3D digital content. Through innovative creative scripting, spatial scene design, and cinematic language, enhanced by cutting-edge CG technology, the film delivers a compact storyline, intense combat sequences, and breathtaking moments where characters seemingly leap out of the screen. These elements come together to create a striking visual experience, seamlessly blending technical precision with artistic elegance.
The project debuted in the vibrant heart of Chengdu’s Taikoo Li district, quickly capturing public interest and sparking widespread engagement. Fans shared their own content online, propelling the project to viral status. Within just a month, it amassed nearly 10 million views across social media. This production not only challenges the traditional boundaries of sci-fi digital art but also, through its collaboration with the naked-eye 3D screen at Taikoo Li, enhances the visuals and adds a fresh dynamic to the city’s skyline.
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THESE GUYS
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Experiential & Immersive - Exhibition Experience
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Germany
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Something Big
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Branded Content - Infographics
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United Kingdom
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Splendid Communications
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Outstanding Agency Awards - Best PR Campaign
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United Kingdom
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Amp Agency
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Strategic Program - Omnichannel Marketing Campaign (NEW)
Country / Region
United States