2020
Entrant Company
Category
Client's Name
Country / Region
Competing in a cluttered marketplace, the goal was to capture user attention and increase their on-site read time by at least 10x. This meant reducing bounce rate, and drawing customers from all ad channels into the website. These targets were met easily by strongly differentiating the website positioning, and using novel design tactics that forced the human brain to stop and question what they were seeing. As a result, we saw engagement spike, conversion rates go through the roof (in a down market) and the client approve the investment in completing the rest of the website to match the highly effective homepage.
Credits
Entrant Company
Player One Trailers
Category
Video - Animation
Country / Region
United States
Entrant Company
EarSay
Category
Publication - Book
Country / Region
United States
Entrant Company
Ben Purkiss Design
Category
Website - Financial Services
Country / Region
Canada
Entrant Company
WHM Creative
Category
Integrated Marketing - Company Branding
Country / Region
United States