2019

PA CareerLink Philadelphia

Entrant

Key Medium

Category

Website - Employment

Client's Name

Philadelphia Works, Inc.

Country / Region

United States

Designed to provide better assistance through a streamlined platform for career seekers, our primary audience, we developed an improved, award-winning experience that is mobile-first and features a gamification component and subtle personalization throughout. Through the new platform, we achieved a 27% lift in traffic, have effectively kick-started digital transformation and in our first iteration are benchmarking directly against organizational goals with near real-time data points-- unified in one dashboard that features an easy-to-grasp executive scorecard.