2026
Sour Punch Website Design
Entrant
American Licorice Company
Category
Website - Food & Beverage
Client's Name
Sour Punch
Country / Region
United States
Gallery
About The Entry
Executed by a core group of 4 in approximately one quarter, we aimed for a fun site with lots of interactivity. Products, Packaging, Renders, Animations, and Interactivity were all done In-house.
Finishing the site at the end of 2025, the results have shown big improvements:
Website visitor data:
YOY results for 1st Quarter after completion:
Sessions: 35,533 VS 31,180 last year = +13.96%
Engagement Rate: +12.2%
Bounce Rate: -6.47%
Session Duration: +80.49%
Purchaser Rate: +7.09%
Organic Social Media posts promoting the new site:
Over 2,500 views across Instagram and TikTok
4% engagement rate on both platforms
Credits
Entrant
Outlinor Design
Category
Corporate Identity - Brand Identity
Country / Region
United States
Entrant
Link Logistics
Category
Marketing & Promotional - Sustainability
Country / Region
United States
Entrant
Hanke Studio
Category
Marketing & Promotional - Character Design
Country / Region
United States
Entrant
Trakeeb content
Category
Video - Cultural
Country / Region
Saudi Arabia