Youth as the Stage: Nantou Festival

Some cities host music festivals; Nantou made its youth the festival itself. The 2026 Nantou Music Festival was a public initiative radically redefined through the lens of the younger generation. The Nantou County Government Youth Development Office created a cultural phenomenon where youth weren't just attendees, but "co-curators."
From stage design and casting to interactive food experiences, the younger generation led the way. We paired local students with top-tier artists, transforming the stage into a realm of infinite possibilities. Furthermore, we redesigned local flavors into a trendy "Burger School" blind box experience, sparking immense excitement among Gen Z. Attracting nearly 30,000 attendees, the festival didn't just build a stage for the youth—it made the youth the main stage of the city.