MUSE Platinum

2026

NBCU Upfront 2025

Entrant

NBCUniversal

Category

Event - B2B

Client's Name

NBCUniversal

Country / Region

United States

About The Entry

The 2025 NBCUniversal Upfront kicked off the biggest week in advertising with a star-studded lineup of presenters and performers. From top-of-the-line stage design to beautiful choreography, custom videos to an executive descending from the rafters in Glinda’s bubble, the Upfront surprised and delighted marketers and the press alike, breathing new life into one of the industry’s most unique traditions.

Credits

Head of Creative, NBCUniversal
Steven Rummer
VP, Production and Project Management, NBCUniversal
Andrew Gottlieb
VP, Creative, NBCUniversal
Ryan Cunningham
Executive Creative Director, NBCUniversal
Yujin Lee
Sr. Project Director, NBCUniversal
Tory Toso
Project Specialist, NBCUniversal
Michela Jaffe
Hudson Gray
SteinDesign
59 Productions
More Platinum Winners
Branded Content
2026
2026 MUSE Creative Awards Winner - Those who dream of transformative flight, love E2

Entrant

Gravity Global

Category

Branded Content - B2B

Country / Region

United Kingdom

Event
2026
2026 MUSE Creative Awards Winner - 2025 TRENDY TAIPEI

Entrant

Department of Cultural Affairs, Taipei City Government

Category

Event - Festival / Carnival

Country / Region

Taiwan

Experiential & Immersive
2026
2026 MUSE Creative Awards Winner - GO RED! Vodafone@OMR25
Vodafone GmbH

Entrant

BECC Agency GmbH

Category

Experiential & Immersive - Exhibition Experience

Country / Region

Germany

Event
2026
2026 MUSE Creative Awards Winner - New Global Sport Conference (NGSC)
Esports World Cup Foundation

Entrant

fischerAppelt, live marketing

Category

Event - B2B

Country / Region

Qatar