2025
Summer Blizzard® Survival Kit
Entrant Company
The LOOMIS Agency
Category
Marketing & Promotional - Media Kit / Sales Kit / Folder
Client's Name
Dairy Queen®
Country / Region
United States
When you want to grab the attention of Gen Z and Millennial influencers during a Texas summer, a cold DQ® Blizzard® Treat works every time. We created a kit full of tasty swag that served as a summer survival kit and leaned into our campaign theme, “adulting sucks—you deserve a reward.” Best of all—a DQ® gift card to spend on all five flavors in the Summer Blizzard Menu. Job well done, indeed.
Credits
Entrant Company
Roger West
Category
Website - Food & Beverage
Country / Region
United States
Entrant Company
Yunlin County Government
Category
Branded Content - Cultural Institution (NEW)
Country / Region
Taiwan
Entrant Company
SunDesign
Category
Corporate Identity - Logos
Country / Region
China
Entrant Company
Bing Yibo ,Hong Feipeng ,Wang Zizhen
Category
Student Submission - Student Packaging Design
Country / Region
Taiwan