MUSE Platinum

2025

Saucesquatch

Entrant Company

The LOOMIS Agency

Category

Video - TV Ad

Client's Name

Texas Dairy Queen Operator's Council

Country / Region

United States

Texas Dairy Queen® is famous for its crispy Chicken Strips. So when they took them next level with 2 craveable Sauced & Tossed flavors, we just had to go BEAST MODE. This integrated campaign features broadcast TV and radio plus social and digital executions to reach every Texan who likes it saucy. It’s enough to make you eat like nobody’s watching. Warning: somebody is watching.

Credits

Executive Creative Director/The LOOMIS Agency
Tina Tackett
Group Creative Director/The LOOMIS Agency
Jim Green
Creative Director/The LOOMIS Agency
Cecily Worthy
Group Account Director/The LOOMIS Agency
Chelsea Ratliff
Account Director/The LOOMIS Agency
Jenna Oliver
Account Executive/The LOOMIS Agency
Cynthia Lopez Rodriguez
CEO/Texas Dairy Queen Operators Council
Lou Romanus
Production Company
Tempt Films
Director/Tempt Films
Brian Bain
Director of Photography/Tempt Films
Jake Springfield
Executive Producer
Cindy Fertitta
Producer
Chelsea Sevadjian
Music/Luminous Sound
Tre Nagella
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