2025

Mass Mutual

Entrant Company

The Garden Creative

Category

Video - Financial Services

Client's Name

T-Brand

Country / Region

United States

The Garden Creative partnered with T-Brand Agency and their client Mass Mutual to create spots centered around younger women in sports who are looking to grow and secure their wealth for the future. We told the story through sit down interviews interspersed with scenes of them on the field commanding their sport. We added graphics to overlay the spots when making key points about their conversations. Shot in a tight turnaround and it multiple locations, the spots "Christen" and "Flau'jae" take you in-depth with the players themselves and who they want to become with their financial management and what they hope for with other young women in these inspiring spots.

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Credits

Production Company

The Garden Creative

Creative Director & Editor

Andrew Petrilla

Executive Producer

Haley Menchel

Director

Adam J. Loeb

Director of Photography

Daniel St. Ours