2025
Entrant Company
Category
Client's Name
Country / Region
“2025 Blossom on Route 7:Hydrangea and Daylily” focuses on the floral industry along Taiwan's main Route 7, highlighting the Hydrangeas in Taoyuan City's Fuxing District and the daylilies in Daxi District. This event aims to connect local communities, shape the related discussions, and generate sustainable economic value by attracting visitors and promoting agricultural economic cycles. It not only offers a sensory journey through Taiwan’s floral highlands, but also actively promotes sustainable tourism, environmental education, and community revitalization.
First of all, the agricultural tours within the event provide participants with an in-depth experience of local practices, closely linking agricultural education with the promotion of sustainable development. Not only to support local agriculture and reduce the carbon footprint associated with food transportation but also to promote the sustainable use of natural resources. Regarding transportation planning for the event, promoting the concept of carpooling, the event encourages green transportation and low-carbon travel, enhancing visitor experience and satisfaction. Additionally, the event aims to raise environmental awareness, reduce traffic congestion, lower carbon emissions, and promote sustainable development.
Credits
Entrant Company
Union Direct
Category
Experiential & Immersive - Immersive Brand Experience (NEW)
Country / Region
United Kingdom
Entrant Company
TooFar Media
Category
Mobile App - Entertainment
Country / Region
United States
Entrant Company
Salt XC
Category
Outstanding Agency Awards - Outstanding Experiential Agency (NEW)
Country / Region
Canada
Entrant Company
OS Studios
Category
Experiential & Immersive - Multi-Channel Experience
Country / Region
United States