2025
All Nuns Against Breast Cancer
Entrant Company
Miami Ad School, NYC
Category
Student Submission - Student Ad
Client's Name
AllSaints
Country / Region
United States
All Nuns Against Breast Cancer is a bold campaign shedding light on a silent issue no one talks about—the increased risk of breast cancer among nuns due to nulliparity. In partnership with the National Breast Cancer Foundation, AllSaints introduces a rosary with lump-like beads, turning a sacred object into a tool for early detection. By merging faith, fashion, and activism, the campaign challenges taboos and sparks a much-needed conversation on breast health in religious communities.
Credits
Entrant Company
Dimension space
Category
Typography - Packaging / Product
Country / Region
Taiwan
Entrant Company
Splendid Communications
Category
Outstanding Agency Awards - Best PR Campaign
Country / Region
United Kingdom
Entrant Company
Sunny Idea (HK) Limited
Category
Integrated Marketing - Integrated Marketing Campaign
Country / Region
Hong Kong SAR
Entrant Company
TAAS Sustainable Design Consulting Co., Ltd.
Category
Corporate Identity - Brand Identity
Country / Region
China