MUSE Platinum

2025

Texas Dairy Queen Legendary Heat

Entrant Company

The LOOMIS Agency

Category

Video - TV Ad

Client's Name

Texas Dairy Queen Operator's Council

Country / Region

United States

When Texas Dairy Queen® unleashed Carolina Reaper Tacos, the fiery flavor set the state ablaze. In fact, their big, bold attitude made Texans everywhere wonder—how exactly did DQ® get them SO SPICY?

Credits

Texas Dairy Queen Operators Council, CEO
Lou Romanus
The LOOMIS Agency, Executive Creative Director
Tina Tackett
The LOOMIS Agency, Group Creative Director
Jim Green
The LOOMIS Agency, Creative Director
Cecily Worthy
The LOOMIS Agency, Art Director
Meghan Jones
The LOOMIS Agency, Group Account Director
Chelsea Ratliff
The LOOMIS Agency, Account Director
Jenna Oliver
Director
Adam Littke
Producer
Chelsea Savadjian
Luminous Sound, Sound Engineer
Tre Nagella
Luminous Sound, Sound Engineer
Paul Loomis
Colorist
Steve Franko
See Spot Run, Editor
Tim Bird
Producer
Emily Askew
Executive Producer
Brandon Tapp
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