2025
Creative Director / Lead designer / Photo Art Director
Entrant Company
ZITONG ZHAO
Category
Corporate Identity - Brand Identity
Client's Name
pioklepiokle
Country / Region
United States
Pioklepiokle is a brand born from a desire to challenge and offer an alternative to today’s fast-paced lifestyle. At its core, pioklepiokle (all lowercase) represents a commitment to slowing down, embracing the process, and valuing the time it takes for ideas to mature and flourish.
The brand name, a playful twist on the word 'pickle,' reflects the philosophy of letting concepts and designs ferment, developing depth and flavor over time. By replacing the 'c' with an 'o,' which symbolizes an 'ok' attitude, promoting a relaxed, adaptable approach to daily routines and encouraging our community to embrace this mindset.
Credits
Entrant Company
Shanghai Kuyekuye Technology Co., Ltd
Category
Corporate Identity - Logos
Country / Region
China
Entrant Company
Famous Victory Branding & Design
Category
Corporate Identity - Brand Identity
Country / Region
United States
Entrant Company
The Scout Guide
Category
Advertising - Direct Mail
Country / Region
United States
Entrant Company
TAWANI Enterprises, Inc.
Category
Integrated Marketing - Integrated Marketing Campaign
Country / Region
United States