2025
Entrant Company
Category
Client's Name
Country / Region
Beijing Restaurant is more than just Beijing cuisine
It is a kind of polishing and shaping of Beijing culture
Starry Sky Crescent Moon Emotion
In addition to the capital, the Forbidden City in Beijing also has a representative symbol of the people - jasmine
Freedom, relaxation, and Beijing symbolization
Condense the unique brand awareness, precipitate the brand's personality and temperament, and form a differentiated brand power.
From "vision" to "perception", redefine brand value!
Words are far less expressive than visual. A good visual image can greatly improve the efficiency of brand recognition and make it easier to enter the minds of consumers.
Only by providing consumers with the touchpoints of the five senses of sight, hearing, smell, taste and touch, and providing users with a comprehensive sensory and emotional experience, can we build users' recognition of the brand and establish a deeper link with consumers.
Credits
Entrant Company
Beijing Parallel Advertising Co.. LTD
Category
Typography - Poster
Country / Region
China
Entrant Company
Qi Qi
Category
Video - Cinematography
Country / Region
United States
Entrant Company
McKinsey and Company
Category
Strategic Program - Brand Strategy Campaign
Country / Region
United States
Entrant Company
Cypris
Category
Website - SaaS (NEW)
Country / Region
United States